Mark Andy has introduced the SmartPress Program, a set of application-ready press configurations that it says will cut delivery time in half, from 16 weeks to eight.
Available on Mark Andy’s Pro Series, E5, and P7 platforms, SmartPress helps converters start capturing revenue earlier with configurations optimised for labels, film and labels, or shrink and labels, with optional packages – hot air drying, UV curing, sheeting and conveying, cold foil, extended-run features, and quick-changeover packages – to match specific production needs, the company said.
“Converters are under growing pressure to improve ROI, and every week of delay impacts time-to-production, productivity, and payback,” said Duane Pekar, CEO, Mark Andy. “SmartPress is built on what customers value most: reliable presses printing quality applications productively every day. It lets converters invest with confidence, knowing they’re getting a proven configuration that meets their needs on day one without guessing, overspending, or leaving an ounce of productivity on the table. SmartPress delivers the fastest path to ROI while giving customers control of the capabilities they need to compete.”
According to Lindsey Clark, marketing manager for Natural State Label Company, an early customer of SmartPress, the company is seeing the value of faster lead times and a streamlined buying process.
She commented: “We’re excited to add another Mark Andy press to our operation with the new E-Series. This will be our third flexo press purchase from Mark Andy, and the experience continues to reinforce why we keep coming back. The fast production lead time played a major role in helping us move forward quickly, and their team made the entire process simple from quoting to planning.”
