Adare International has secured a three year contract renewal to deliver print management services to global brewing company, Carlsberg. The contract scope covers POS printed material, including a full print management service to Carlsberg European markets.

Adare’s collaboration with Carlsberg, which originated in 2012, will now cover 17 markets across Europe, including expansion to an on-site team and studio in the United Kingdom from December 2018.

‘We are delighted to have been awarded this contract renewal by Carlsberg,’ said managing director Mark McDonnell. ‘We have worked with them since 2012 and undoubtedly Adare’s knowledge, quality and innovation coupled with the hard work and dedication of our teams has contributed significantly to the renewal of this contract.’ 

Anne-Sophie Raoult, global category manager POS materials, Carlsberg, added, ‘Adare has proven that they can meet the ever-evolving needs of Carlsberg by delivering an efficient and innovative service delivery and we are delighted to continue our journey and partnership for the next three years.’