Pulse Roll Label Products has received Full HD Flexo certification for its flagship UV flexo ink system, PureTone, from Esko’s Flexo Certification Program.
The programme follows a rigorous testing process and recognises companies that are among the best in their field and which are constantly innovating to offer the very best in flexo quality.
Gary Seward said, ‘We are delighted that our PureTone ink system has been recognised by Esko with Full HD Flexo certification, the new quality standard for flexo printing. PureTone’s formulation uses high strength, mono-pigmented ink technology which results in cleaner, brighter colours and therefore consistent colour matching. Combined with HD flexo plate technology, outstanding results can be achieved providing label printers with the highest level of print quality. Pulse Roll Label Products is committed to offering the global narrow web industry a total colour management solution and this includes working with other leading industry suppliers to help our customers achieve optimal print quality and performance as well as achieving long term cost savings through increased pre-press efficiencies.’
HD Flexo plates are higher quality and print more consistently than standard digital flexo plates. Full HD Flexo goes even further in terms of quality, adding perfect ink laydown with the right solid density to provide vibrant brand colours by consistent platemaking


